header image

Type: Realtor Website

Location: Sterling, Virginia (VA)

Company Background and Goals:

Hallie Cranford is a realtor in Northern Virginia representing buyers and sellers who want to sell a home or buy a home. She specializes in Loudoun, Fairfax, and Arlington Counties and is the realtor of choice if you want a friendly, personable, knowledgeable agent on your side. So, whether you are wanting to find your perfect home for sale in Sterling, VA, find a beautiful house in Ashburn or Arlington, or sell your Northern Virginia home, she is the realtor to call. Her goals for the site were:

  • Develop a new website to promote real estate services to prospective home buyers and sellers.
  • Provide the ability to feature home listings for sale with a photo gallery.
  • Provide the ability to include a local area events listing.
  • Optimize the site to drive search engine traffic.
  • Allow their staff to update the website with new content, news, events and featured listings.

Katalyst Role:

Katalyst worked with Hallie Cranford to define her needs and goals and developed a high-quality website that reflected her expertise in real estate in Northern Virginia. We implemented the Joomla Content Management System to allow her to update the website herself and provide on-going support for site changes and enhancements.


  • Content Management System
  • Photo Gallery for each of the featured listings
  • Automatically Updating Sitemap
  • Site Search Capability


PHP, xHTML, CSS, MySQL database, JavaScript

Our Work

“From our first conversation, Katalyst made a concerted effort to address our questions and concerns in language we could understand.”
– James J. Patterson

Request Proposal