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As the Internet becomes more prevalent in our society, it has become commonplace to turn to the Internet for shopping, finding directions, researching products, and even to find a church or seek answers to spiritual questions. As businesses and other organizations begin to understand this dynamic, they are increasingly beginning to recognize the importance and the need for an effective web presence – not just a web site, but a real presence on the web.

Introduction

A web presence is more than just a nice looking web site with fancy graphics or flashy pictures. It is a way to connect to your audience and draw them in. An effective web presence provides a way to build trust in your organization. It explains why what you have to offer is relevant to them.

Our goal is to aid you in developing a more successful web presence. We will equip you to better reach your audience. The more educated you are in your approach the more likely you will be to succeed in your efforts. And ultimately, the more successful you will be in making your organization stand out in your unique marketplace.

Next: The first secret - Set Your Goals

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“My expertise is in running my company, not in website design and development. After comparing and contrasting several website development groups, the clear choice became Katalyst Solutions based on overall value, customer service/support, training and the quality of prior websites they developed. I continue to receive support after a successful launch of our website and I enjoy hearing clients compliment our site.”
Tim Reichert, CEO, MBA
Veritax Property Associates

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